What your pizza says about you
What your pizza
says about you
<p style="text-indent: 33">From the San Jose Mercury News, 1/11/95. WONDER what the Domino's people do when they're not rushing pizzas all over creation? They take surveys,
or they say they do.</p>
<p style="text-indent: 33">The company's mighty public relations machine offers these observations:</p>
<p style="text-indent: 33">Men wearing muscle shirts when answering the door order pepperoni three times more often than any other topping. People who have pierced noses,
lips or eyebrows ask for a vegetarian topping 23 percent more often than a meat topping. Those who have wind chimes on the porch are four times more likely than the average
to want olives.</p>
<p style="text-indent: 33">A recurring element is the correlation between pizza-eating and TV-watching. Whatever day and time ``Roseanne'' airs is always the biggest
half-hour of the week for meat-topped pizza orders.</p>
<p style="text-indent: 33">Since you asked, the No. 1 pizza-ordering show (figured by comparing orders during its time slot with weeks when the show doesn't air) is ``Melrose
Place,'' which is also by far the leading show for vegetable-topped pizzas. Pizza orders in the ``Melrose Place'' time slot have gone up 14 percent since Heather Locklear
joined the cast.</p>
<p style="text-indent: 33">There's more: As you look back on 1994, trying to make sense of Newt's rise and O.J.'s fall, you may want to consider these other statistics from
Domino's:</p>
<p style="text-indent: 33">-- Since the Republicans won the election, meat-topped pizza orders have risen 32 percent in the Washington metropolitan area.</p>
<p style="text-indent: 33">-- Since Election Day, tipping of Domino's deliverers by Washington women has fallen off by 10 percent (except during ``Melrose Place,' when it
climbs by 30 percent).</p>
<p style="text-indent: 33">-- Since the election, tipping by House Republicans has been down 12 percent; tipping by House Democrats has been up 3 percent.</p>
<p style="text-indent: 33">-- Whenever Newt Gingrich appears on national television, pizza orders to Democratic offices go up 4 percent and go down 2 percent on the GOP side.</p>
<p style="text-indent: 33">-- And last, but not least: The single greatest hour for pizza delivery in national pizza history was the hour when O.J. Simpson was in the white
Ford Bronco on the L.A. freeways.</p>
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