M: Yael, What’s that in your hand?
W: Come on, Don. Haven’t you seen a cigarette before?Every day in the United States, about 1 500 girls begin smoking,and I figured, why not do my share?
M: But Yael, don’t you know that tobacco kills more than 140 000 women each year,and that half of those women are between the ages of thirty-five and sixty-nine?
W: Yeah, (1)________________________________________.
M: Although tobacco companies advertise some cigarettes as “light”,this is just an advertising strategy to obscure the risks associated with smoking.Smoking a light cigarette is just as risky as smoking a regular one.In fact, research shows that people who smoke light cigarettes actually smoke differently in order to get higher levels of nicotine.
W: I didn’t know that.
M: The one thing you can say about tobacco companies is that they are really smart about marketing.(2)________________________________________________________.For example, ads will say that you’ve come a long way,or that you’ve found your voice,or encourage you to just be yourself,as if smoking has anything to do with progress and self-expression.Young women are especially easy to be influenced by these ads because addiction, disease,and premature death seem so remote to them. (3)______________________________________.
W: So, Don, can you pass me that ashtray?
M: With pleasure, Yael, as long as you put it out.
but that is why I sold the brand with low nicotine cotent.
Well,tobacal as that target men focus on cigarettes much was cool,tobacal as that target woman focus on social and political things important to woman.
And thing is people who as remote as US 100 cigarettes report having different equiting.